Terms & content policy

1. Who you are dealing with

internetwall.art is operated by Mapheim AS, a Norwegian limited company (aksjeselskap), organisasjonsnummer 929 542 681, registered in Foretaksregisteret and in Merverdiavgiftsregisteret under VAT number NO 929 542 681 MVA, at Høgskoleringen 4, 7034 Trondheim, Norway. “We” and “us” below mean Mapheim AS. What we do with the personal data this involves is on its own page: internetwall.art/privacy.

Notices, complaints, appeals and takedown requests go through the form at internetwall.art/contact, or by email to tra.llawtenretni@olleh. Both reach the same person, and either is the route for everything in §7 and §8.

2. What you are buying

The frame is one shared picture, divided into blocks. What you pay for is a single act of placement: your image is checked and, if it passes, put on the blocks you chose. That is the whole of what is being sold, and it is performed in full at the moment your image goes up.

You are expressly not buying, and no part of the price is attributable to:

• any length of time on the frame — not a day, not a minute;
• any level of visibility, traffic, audience or attention;
• ownership of the blocks, the frame, the site, or a share of anything;
• exclusivity, or protection from being covered;
• any promise that the frame will continue to exist, stay online, or stay as it is.

Anyone can paint over you, at any time, without notice. That is the point of the frame, not a fault in it. A block that has been painted over costs more the next time, which is the only protection a placement has. If you want your work to stay visible the answer is to be painted over less often — not to be refunded.

The guest frame

The guest frame hanging beside the big one is sold differently. It holds one image and one link, belonging to one person at a time. You name your own price, it has to be at least a dollar more than the last person paid, and paying it puts your image and your link up in place of theirs.

Everything in the list above applies here too. You are not buying the guest frame, and not for any length of time. You are buying one act of placement, exactly as on the frame. The moment somebody pays more than you did, your image and your link come down, without notice and without a refund. No minimum period, no notification, no right to match or to buy it back.

The price only goes up, which cuts both ways: what you pay is what the next person has to beat, and it is also money you do not get back when they do.

3. Paying, and the check

The order matters, so here it is exactly:

1. You confirm and your card is authorised, and charged a moment later when your image goes up. Your bank may show the amount as pending until then.
2. Your image goes up at once. That is the placement, and under §2 it is performed in full at that moment. We email you the confirmation.
3. Within a few minutes an automated system checks the image, every time, with no exceptions. It is an image classifier run by a third party, Anthropic, in the United States; the picture and the name you signed it with, and in the guest frame the link, are sent to it, and nothing else about you is.
4. If it does not pass, the image is removed under §5. The payment is not refunded. You are emailed which rule it fell under and a link to appeal (§7).

If the check cannot run, it runs again shortly. A late check refunds nothing, and an image is not left unchecked for long.

Your confirmation. When your image goes up we email you a confirmation of the purchase, what you bought, what you paid, and the terms you agreed to, at the address you gave at checkout. Keep it: it is your record of this contract, and it is what makes §4 apply.

Tax. The price you are shown is the price you pay, and nothing is added at the end. Prices are charged in US dollars.

4. No refunds, and chargebacks

Once your image has been checked, charged and placed, the payment is not refundable. There are no partial refunds and no credit back. Specifically:

• Painted over. Someone buys your blocks and covers your image. No refund. See §2.
• Removed for breaking the content policy. The automated check reads it as breaking §6, or we do, and it comes down. The money is forfeited. No refund. Removal is not a service you failed to receive; it is the consequence of §6, and §7 is how you appeal it.
• Changed your mind. No refund.
• The frame closes. The frame will not be up forever. When it comes down there is no refund for time not served, because you were not buying time.

If we take your payment but cannot place your image. Rarely, a payment goes through and then something on our side stops your image reaching the wall in that moment: it cannot be read or saved, a write fails, or the blocks you chose are taken while you pay. We do not refund automatically when that happens. We keep your payment, place your image by hand as soon as we can, and email you when it is up; if we genuinely cannot place it, write to us at §1 and we will put it right. Until we have placed it the service is not complete, so the withdrawal waiver below does not yet apply, and you can always ask your bank for a refund. What we do not do is start one on our own.

Removed, blanked, or reset. We may remove your image, or clear the whole frame and start again, at any time; see §5. You agree to that before you pay, it is a characteristic of what you are buying, and it does not give rise to a refund, a credit, a replacement placement, or any other claim.

By ticking the consent box you expressly ask for your placement to be carried out immediately, and you acknowledge that once we have carried it out, which completes everything we owe you under §2, you lose the right of withdrawal you would otherwise have as a consumer (angrerettloven § 22 letters c and n). An image removed at step 4 of §3 was placed first, so all of this applies to it.

Chargebacks. If you have a problem, write to us first, we answer. Raising a chargeback or payment dispute over a placement that was delivered under these terms is a breach of them. Where that happens we may recover the amount and the dispute fees as a debt, remove any placements associated with the payment, and refuse you further purchases. We keep the record of the purchase, and we submit it to the card scheme.

5. Removal, resetting, and ending the frame

The frame is a living artwork under our control, not a storage service and not a reservation. So that there is no doubt about it, and you are agreeing to this before you pay:

• We can remove any image at any time — yours or anyone’s — with or without a report, with or without a reason, and without notice.
• We can clear the frame completely and start again. Every image on it, including yours, however recently placed and however much it cost. We may do this because the picture has gone somewhere we do not want, because a run has ended, or simply because starting over is the better artwork.
• We can change how the frame works — its size, its shape, the grid, the pricing, and the rules — including in ways that affect what you have already placed.
• We can put the frame into read-only, or take it down permanently, at any time and for good.

None of these creates a refund, a credit, a replacement, a pro-rata anything, or a claim for damages. This is not us reserving the right to fail to deliver: what you bought was performed the moment your image went up (§2), and what happens to the frame afterwards is part of what the frame is. It is disclosed here, before you buy, for exactly that reason.

Where the reason for removal is that an image broke §6, the payment is forfeited and the person who placed it may be blocked from buying again.

6. Content policy

The frame is public. Anyone can look at it, including children, and there is no way to opt out of seeing what is on it. So the line is drawn tighter than you may be used to. Removal under this section is one specific reason for removal; §5 is the general power, and it does not depend on this section being broken.

Removed outright

These are removed by the automated check that runs after your image goes up, and by us on sight:

• Any sexualised depiction of a minor, real or drawn.
• Hate and extremist symbols, insignia, flags, gestures and slogans, including swastikas and other Nazi insignia, white-supremacist symbols and numeric codes, and terrorist organisation imagery.
• Slurs, threats and targeted harassment, including text written into the image.
• Sexually explicit imagery and pornography.
• Graphic violence, gore and real death.
• QR codes, links, login forms, wallet addresses, and anything else inside the image whose purpose is to send a viewer somewhere else. These are refused regardless of where they lead. The guest frame has a link field of its own, which is the only sanctioned way to point anywhere from this wall; see below.

Removed, but not under the rules above

Nudity is not treated as pornography. Life drawing, figurative painting and classical nudes are exactly what a group show of working artists contains, and the check reports them as nudity rather than as explicit material. It still takes them down, and it takes down an image that looks like it may show a private person or their personal details. Like anything else under this section, the image comes down and the payment is not refunded; but these are the calls a person most often overturns, so §7 matters most here.

Nobody looks at a removed image unless you appeal. There is no queue. A private copy is kept for 30 days for exactly that purpose, so a person can put the picture back if the machine was wrong, and is then deleted. A machine is not the last word on it, and §7 is how you say so.

The link in the guest frame

The guest frame (§2) carries a link, and it may point anywhere, not only at a social profile. Be clear about what that means: nobody checks where a bought link goes. The image, and the link text alongside it, are read by the same automated check as everything else on this wall, so a slur or an impersonation written into the link is refused like one in a name. But where the link leads is not checked, by a machine or by a person, before it goes up. The destination is checked only for being an http or https address.

So visitors are told. A bought link is never followed by a click alone: it opens a notice naming the site, saying who bought it and stating that we have not checked where it goes. It also carries nofollow, so buying the guest frame buys attention and not search ranking.

The link must not lead to any of the following, and the placement is removed under §5 if it does:

• Anything that would be refused as an image under this section, had it been one.
• Malware, phishing, or a page that imitates somebody else's site or login screen.
• A page that starts a download, or that is built to mislead about what it is.
• Redirects and shorteners whose purpose is to hide the destination, or a link that changes where it goes after it has been put up. A link is judged by where it leads at any moment, not by where it led when it was bought.

Report one under §8, the same way as an image. Removal for a link is removal of the whole placement, the image comes down with it, and it is not refunded.

Also not allowed

• Images you do not have the right to use. You must own the image or have permission to put it here. Automated checking does not detect infringement, so this one runs on trust and on §8.
• Another person's private information, or an identifiable private person who has not agreed.
• Impersonating a real person, organisation or brand.

7. If the check removes your image

Every image is checked by a machine shortly after it goes up. If it fails, the image comes down and you are emailed which rule it fell under, the date, and a link to a page where you can appeal. The payment is not refunded (§4).

A person reads every appeal and answers by email. If the machine was wrong, and for artistic nudity in particular it sometimes is, the image goes back exactly where it was, at no further charge. We keep a private copy of a removed image for 30 days for that purpose; after that it is deleted and cannot be put back. The link in the email is the quickest route; the form at /contact and the address in §1 reach the same person.

8. Reporting something on the frame

Anything on the frame can be reported, by anyone, without an account. Open the piece and press Report this on its card: it carries where on the frame it is, so you do not have to describe it. The same form is at internetwall.art/contact for anyone who would rather start there.

The screen acknowledges it and gives you a reference to quote; the decision, with its reason, comes by email, and nothing else is sent before it. Every report is read and acted on by a person, which is also why no turnaround time is promised: there is one of us. Copyright complaints are always handled by a person, because no automated check detects infringement.

9. Your image, and what you let us do with it

Your image stays yours, and you keep every right in it. What you give us is permission to use it, and it is a wide permission. Read it before you tick the box.

By placing an image on the frame or in the guest frame, you give us a non-exclusive, worldwide, royalty-free right to use it in connection with internetwall.art and the work around it. That covers:

• the frame itself, the composite picture, the history view and the timelapse;
• anything exported from those, including videos, stills and screenshots;
• physical work: prints, exhibitions, objects, and pieces we make and sell;
• anything published about the project, on this site, on Instagram and anywhere else we post, in press coverage, and in advertising made to get people to look at the frame.

Making any of that means handling the image, so we may crop it, scale it, recolour it and set it next to other things. We may use it as part of the whole picture or on its own. We may let other people do those things where doing them requires it: a printer, a platform we post to, a publication running a piece about the frame. What we will not do is license your image on to somebody for their own use unconnected with this wall, and we do not claim to own it. Where a credit fits we give one, and you can ask us for one at any time.

None of this is charged for separately, and none of it is exclusive. Your image stays yours to use, and to license to anybody else, at the same time, for anything.

If your image comes down, the live uses stop with it. Historical views are rendered from what is currently on the frame rather than from frozen copies, so a removal reaches backwards through the history and the timelapse as well.

What outlives removal is whatever already exists. A print that has been made, a video or a post that has gone out, an advert already running: none of it can be recalled from where it has gone, and the permission above covers it staying, and staying in use, after your image has left the frame.

If that is more than you want to give, the answer is not to place the image.

10. Liability

The frame is provided as it is and as it happens to be available. We do not promise it will be online, uninterrupted, free of faults, or that anything on it will be there tomorrow.

Where we are liable to you at all, our total liability for everything connected with your placement is limited to what you actually paid us for that placement. We are not liable for lost profit, lost sales, lost audience, lost opportunity, reputational harm, or any other indirect or consequential loss.

Nothing in these terms limits liability that cannot be limited by law — including for death or personal injury, for fraud, or for gross negligence or intent — and nothing in them removes rights you have as a consumer that cannot be signed away.

11. The rest

The frame is offered as it is. It can go read-only, or come down, at any time — if that happens the picture stays viewable as a static export for as long as is practical.

These terms can change, and the version published on this page is the one that applies. Material changes are noted here with a new date at the top.

These terms are governed by Norwegian law, and disputes belong to the Norwegian courts, with Trøndelag tingrett as the agreed venue. If you are a consumer resident elsewhere in the EEA, this does not deprive you of the protection of the mandatory rules of your own country, or of your right to bring a claim in the courts there. A Norwegian consumer may take a complaint to Forbrukertilsynet or the Forbrukerklageutvalget; a consumer elsewhere in the EEA may use the consumer dispute body in their own country.

If any part of these terms turns out to be unenforceable, the rest of them still stand. Failing to enforce something once does not waive it later.